









{"id":1309,"date":"2009-06-10T12:57:50","date_gmt":"2009-06-10T10:57:50","guid":{"rendered":"http:\/\/www.peoplesphere.be\/wp\/?p=1309"},"modified":"2015-08-05T13:39:37","modified_gmt":"2015-08-05T11:39:37","slug":"rht131","status":"publish","type":"post","link":"https:\/\/peoplesphere.be\/fr\/rht131\/","title":{"rendered":"RHT131"},"content":{"rendered":"<p><img decoding=\"async\" class=\"cover\" src=\"http:\/\/www.peoplesphere.be\/img\/covers\/rht131.jpg\" alt=\"RHT131\" \/><\/p>\n<h2 class=\"title\"><a href=\"http:\/\/www.peoplesphere.be\/fr\/?p=1309\">Dossier n\u00b0131: HR Marketing<\/a><\/h2>\n<p>Retour vers le futur. Durant trois jours, les professionnels RH du BeLux se sont attach\u00e9s \u00e0 \u00ab redesigner \u00bb la fonction RH pour l\u2019optimiser, am\u00e9liorer ses performances et l\u2019amener \u00e0 rendre le service le plus pertinent et pointu possible pour le business et les collaborateurs. Compte-rendu et enseignements.<!--more--><\/p>\n<h3>Acteurs<\/h3>\n<p><strong>Olivier Ghenne (Leonidas)<\/strong><br \/>\nEn cinq ans, la confiserie Leonidas a bien chang\u00e9. La petite soci\u00e9t\u00e9 familiale traditionnelle est devenue une entreprise professionnelle qui n\u2019a plus grand-chose \u00e0 envier aux plus grandes. Rencontre avec son DRH, Olivier Ghenne, \u00e9galement directeur des ventes pour les magasins propres de l\u2019enseigne.<\/p>\n<h3>Dossier<\/h3>\n<p><strong>HR Marketing<\/strong><br \/>\nMieux \u00ab vendre \u00bb son produit\/service RH et ses r\u00e9sultats en interne, tout comme faire le marketing de son entreprise sur le march\u00e9 des talents, sont des axes essentiels de (d\u00e9veloppement de) la fonction.<\/p>\n<h3>R\u00e9f\u00e9rences<\/h3>\n<p>&#8211; Le cercle vertueux<br \/>\n&#8211; Case Story \u2013 Cefora: Investir dans ses employ\u00e9s en temps de crise<\/p>\n<p><img decoding=\"async\" class=\"photo\" src=\"http:\/\/www.peoplesphere.be\/img\/covers\/rht131.jpg\" height=\"auto\" \/><\/p>\n<p>Vous pouvez \u00e9galement commander notre \u00e9dition disponible en format magazine (10\u20ac) ou en format PDF (10\u20ac).<\/p>\n<p>Si vous d\u00e9sirez commander une\/des archive(s), contactez nous au +32 67 34 11 59 ou par email <a href=\"mailto:info@mrh.be\">info@mrh.be<\/a>, ou encore, <a href=\"http:\/\/www.peoplesphere.be\/fr\/?page_id=165\">abonnez-vous<\/a> pour ne manquer aucun des sujets d\u00e9velopp\u00e9s dans le magazine!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dossier n\u00b0131: HR Marketing Retour vers le futur. Durant trois jours, les professionnels RH du BeLux se sont attach\u00e9s \u00e0 \u00ab redesigner \u00bb la fonction RH pour l\u2019optimiser, am\u00e9liorer ses performances et l\u2019amener \u00e0 rendre le service le plus pertinent [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[63],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>RHT131 - Peoplesphere<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/peoplesphere.be\/fr\/rht131\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"RHT131 - Peoplesphere\" \/>\n<meta property=\"og:description\" content=\"Dossier n\u00b0131: HR Marketing Retour vers le futur. 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