{"id":15227,"date":"2023-11-06T15:57:04","date_gmt":"2023-11-06T13:57:04","guid":{"rendered":"https:\/\/peoplesphere.be\/fr\/?p=15227"},"modified":"2023-11-06T15:57:04","modified_gmt":"2023-11-06T13:57:04","slug":"blue-or-pink-monday-les-entreprises-invitees-a-sensibiliser-massivement-au-cancer-du-sein-le-15-janvier-2024","status":"publish","type":"post","link":"https:\/\/peoplesphere.be\/fr\/blue-or-pink-monday-les-entreprises-invitees-a-sensibiliser-massivement-au-cancer-du-sein-le-15-janvier-2024\/","title":{"rendered":"Blue or Pink Monday? Les entreprises invit\u00e9es \u00e0 sensibiliser massivement au cancer du sein le 15 janvier 2024."},"content":{"rendered":"

Avec sa campagne \u00ab Pink est le nouveau bleu …\u00bb, l’association nationale de lutte contre le cancer du sein Pink Ribbon, appelle les entreprises \u00e0 transformer le Blue Monday en Pink Monday le 15 janvier prochain. \u00c0 travers le Pink Monday, l’asbl invite les chefs d’entreprise, les responsables des ressources humaines et les employ\u00e9s, \u00e0 pr\u00eater attention \u00e0 la question de la sensibilisation au cancer du sein et fournit des conseils en vue d’une r\u00e9int\u00e9gration en douceur des coll\u00e8gues touch\u00e9s par la maladie au travail.<\/p>\n

Le \u00ab\u00a0Blue Monday\u00a0\u00bb est un terme bien connu. C’est le psychologue britannique Cliff Arnall qui l’a invent\u00e9. Selon ce dernier, le troisi\u00e8me lundi de la nouvelle ann\u00e9e serait le jour le plus d\u00e9primant de l’ann\u00e9e. Un jour o\u00f9 la majorit\u00e9 de la population se sentirait triste et abattue parce qu’il fait nuit tr\u00e8s t\u00f4t, que la p\u00e9riode des f\u00eates est derri\u00e8re nous et que de nouvelles vacances ne sont pas imm\u00e9diatement en vue.<\/p>\n

Et c’est exactement ce que Pink Ribbon veut changer ! La mission du Pink Monday est de transformer le jour le plus morose de l’ann\u00e9e en une journ\u00e9e positive de sensibilisation au cancer du sein sur le lieu de travail et de cr\u00e9er un moment d’espoir et d’entraide pour les coll\u00e8gues touch\u00e9s par la maladie. En effet, 1 femme sur 9 sera touch\u00e9e par le cancer du sein au cours de sa vie, donc 1 coll\u00e8gue sur 9.<\/p>\n

Comment les entreprises peuvent-elles organiser un Pink Monday ?<\/em><\/strong><\/p>\n

Si une entreprise souhaite colorer d’espoir le jour le plus d\u00e9primant de l’ann\u00e9e, faire du cancer du sein un sujet de discussion au travail et donner un coup de pouce aux employ\u00e9s concern\u00e9s, elle peut le faire en s’inscrivant gratuitement via ce lien.<\/a><\/p>\n

Sur la plateforme Pink Monday, les entreprises participantes disposent de leur propre page d’entreprise sur laquelle elles peuvent publier des actualit\u00e9s et des photos des activit\u00e9s qu’elles organisent dans le cadre de leur Pink Monday.<\/p>\n

Elles peuvent ainsi montrer qu’elles soutiennent la lutte contre le cancer du sein, par exemple, en d\u00e9clinant le logo de leur entreprise en rose pour une journ\u00e9e et en demandant aux employ\u00e9s de porter une tenue ou un accessoire rose le 15 janvier. Sans obligation, elles peuvent \u00e9galement s’engager dans la collecte de fonds au profit de Pink Ribbon afin de soutenir les projets de l’association. Sur la plateforme, les entreprises participantes trouveront de nombreux outils gratuits pour les aider \u00e0 se lancer, tels que des visuels pour mener une campagne sur les m\u00e9dias sociaux et d’autres outils de communication pour sensibiliser \u00e0 la lutte contre le cancer du sein.<\/p>\n

Quid des entreprises qui auraient besoin d’encore plus d’inspiration ou qui souhaiteraient organiser des activit\u00e9s avec leurs employ\u00e9s ? Elles peuvent le faire en achetant une bo\u00eete \u00e0 outils inspirante compl\u00e8te sur la plateforme Pink Monday, qui comprend des vid\u00e9os informatives, une escape room en ligne sur le th\u00e8me de Pink Ribbon, des conseils pour faire de l’exercice, un livre de recettes pour un d\u00e9jeuner sain ainsi qu’un quiz interactif et ludique sur le cancer du sein et une playlist Pink Monday pour mettre tout le monde dans l’ambiance. Cette bo\u00eete \u00e0 outils inspirante peut \u00eatre t\u00e9l\u00e9charg\u00e9e par les entreprises au prix de 495\u20ac.<\/p>\n","protected":false},"excerpt":{"rendered":"

Avec sa campagne \u00ab Pink est le nouveau bleu …\u00bb, l’association nationale de lutte contre le cancer du sein Pink Ribbon, appelle les entreprises \u00e0 transformer le Blue Monday en Pink Monday le 15 janvier prochain. \u00c0 travers le Pink […]<\/p>\n","protected":false},"author":2,"featured_media":15228,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[65,10],"tags":[2395,3915,2717,2718,960],"yoast_head":"\nBlue or Pink Monday? 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